MAY STERLINA
CHIEF MARKETING OFFICER
E: may@thoroughbredadvisors.com
C: (518) 860-9945
I'm excited to share the next chapter in my journey at Thoroughbred Advisors! After several years of driving successful digital marketing initiatives as a Marketing Manager, I've recently transitioned into the role of Chief Marketing Officer (CMO). In this new role, I'm leveraging my proven expertise in digital marketing to build a comprehensive marketing strategy that propels Thoroughbred Advisors to new heights.
A Passion for Digital Growth
Throughout my career, I've been a champion for the power of digital marketing. From crafting compelling content that resonates with our target audience to executing data-driven campaigns across all channels (SEO, social media, paid advertising), I've focused on maximizing our reach and impact in the digital space. But digital isn't the only story.
Building a Collaborative Marketing Powerhouse
As CMO, I'm leading a talented team of marketing professionals dedicated to achieving our shared vision. We work hand-in-hand with financial advisors and firm leadership to ensure our marketing efforts seamlessly align with business goals. My focus is on fostering a collaborative environment where team members can thrive and continuously refine their strategies to better reach and serve our community.
A Look Forward: The Future of Financial Services Marketing
The financial services landscape is constantly evolving, and I'm committed to staying ahead of the curve. We're exploring innovative marketing strategies to not only attract new clients and agents but also build deeper relationships with existing ones. By leveraging personalization, and cutting-edge digital tools, we're building a future-proof marketing strategy that fosters trust and empowers clients to make informed financial decisions.
Ready to Connect?
Whether you're a potential client interested in learning more about Thoroughbred Advisors or an agent eager to discuss industry trends, I'd love to hear from you. Let's connect!